As higher education enters what many believe will be an extended period of fiscal restraint and increased competition, the urgency to efficiently manage academic programming increases. Join us to learn how Seneca's Faculty of Business has launched an academic program management and review process, based on an enhanced version of the Robert C. Dickeson "Prioritizing Academic Programs and Services" methodology. Much of the base data management and scoring is implemented on a Sales Cloud instance to take advantage of proximity to the College's recruitment data.