Bring New Products to Market Faster Using Collaboration & Sales Cloud...

ABOUT

All too often VP's of Sales and Marketing work together on the launch of new products but don't see that quick, expected return in sales numbers. While sales reps can be some of the most confident professionals in the business, they can be hesitant to take a new product to market - regardless of all the training, collateral, and marketing support offered. Luckily, there's a key to overcoming this hesitation: The kind of collaboration that comes between sales and marketing, as a result of transparency and leaderboards. Join us as this panel provides various brand examples of how leaders used this collaboration to boost new product sales. Learn how Stanley Black & Decker and HelloWorld drove $500,000 to $1 million in key product sales in a single sales cycle.